Put your billboard on the highway

From $5. Boards fade over time, like real ones. Repaint whenever you want.

Amount

$25 gets you about 40% of the billboards on the road right now.

That is a live figure — it moves as other people buy, and it settles lower after your first 30 days. $5 minimum.

The blimp

One at a time. Yours for 30 days. $299.

It hangs high and far ahead and drifts slowly across the sky, so it is on screen for most of a session with nothing else competing. At night it is lit, and a lit blimp against a dark sky is the best-looking frame this thing produces.

Available now.

Banner planes

3 in the sky. Yours for 30 days. $79 each.

Each plane crosses the sky ahead of the car, then comes back around. Banner artwork is 4:1 — wider than a billboard, and it stays square-on the whole way across.

3 of 3 slots open.

How it works

Billboards are a one-time purchase. There is no subscription and no expiry.
Your board shows up more often for 30 days after you buy, then settles to a permanent slice based on everything you have ever spent.
The more you have spent all-time, the better your position. The top three spenders each hold a fixed share of the whole road — see the leaderboard.
Every creative is reviewed by a human before it goes on the road.

Checkout is not wired up yet. This page is the shape of it, and the estimator above is live against the real roster.